Three Instagram-Famous Bag Brands with a New Formula for Success – BOF

LOS ANGELES, United States — Search #cultgaia on Instagram and you’ll find over 12,600 posts dedicated to the young brand, whose $128 “Ark” clutch has become an influencer favourite over the past two seasons. Cult Gaia’s success is just one example of how a new wave of competitively-priced, emerging brands is […]



Design, the arts and females leading innovation in the cultural field are not things you might associate with Saudi Arabia. Enter young entrepreneur Basma Bouzo and interior designer Wadha Rashed. Basma is the co-founder of Saudi Design Week, an event that seeks to foster local talent and create opportunities for […]

Laura Brown Talks New InStyle Strategy


In an exclusive interview with BoF, the newly minted editor-in-chief reveals her plans for the celebrity-style bible. NEW YORK, United States — “Let’s sit on the soft seating,” says Laura Brown, guiding us toward a couch in what used to be a more traditionally furnished conference room at Time Inc.’s […]

InStyle UK to Close Print Edition


Time Inc. has announced that InStyle magazine in the UK is to relaunch as a digital first brand early next year as part of an effort to address the changing needs of its audience. LONDON, United Kingdom — Time Inc. has announced that InStyle magazine in the UK is to […]

Is the New Working?

It’s been just over a month since the launch of Condé Nast’s new e-commerce venture. Is it working? BoF’s Vikram Alexei Kansara sits down with Franck Zayan, president of, to investigate. LONDON, United Kingdom — In 2015, Condé Nast revealed its plan to transform into a global e-commerce […]

Is customization the future of the beauty industry?


Startups and big brands are increasingly finding ways for customers to create their own ideal products, tailored just for them. To quote my fiancé: “You pressed a few buttons and suddenly you’re Estée Lauder?” I had been acting a bit cocky after having crafted a new, never-before-seen color via the […]

Junya Watanabe, One of Fashion’s Foremost Thinkers

The fashion designer Junya Watanabe uses the word monozukuri a lot when discussing his work. “I think it’s very specific to Japanese culture,” says Watanabe’s American-­born assistant and longtime interpreter, Ikuko Ichihashi. “You could translate it to craftsmanship, but it’s more than that. It has more depth. It’s more about […]

Still ticking: The improbable survival of the luxury watch business

On 17 March 2016, the watch manufacturer Breitling opened a lavish new stall at Baselworld, the world’s biggest watch fair, to show off its latest marvels. There was the Avenger Hurricane, a beefy black and yellow extravaganza in a special polymer case made specifically to survive all extremes of superhuman […]

REMEMBERING SONIA RYKIEL, The free spirited Queen of Knitwear


What’s a girl got to do to find maternity wear that fits in the 60s? Create your own sweaters and dresses of course! Sonia Rykiel, who died at the age of 86, in her home in Paris two days ago, became a designer by accident. After creating her own pregnancy […]