Design, the arts and females leading innovation in the cultural field are not things you might associate with Saudi Arabia. Enter young entrepreneur Basma Bouzo and interior designer Wadha Rashed. Basma is the co-founder of Saudi Design Week, an event that seeks to foster local talent and create opportunities for […]



Italian luxury label Versace has launched its revamped website that features new design elements, a more engaging interface, a more intuitive e-commerce platform and specially curated lifestyle sections. The new site is available in five languages – Italian, English, French, German and Chinese – and has been optimised to suit […]

Laura Brown Talks New InStyle Strategy


In an exclusive interview with BoF, the newly minted editor-in-chief reveals her plans for the celebrity-style bible. NEW YORK, United States — “Let’s sit on the soft seating,” says Laura Brown, guiding us toward a couch in what used to be a more traditionally furnished conference room at Time Inc.’s […]

InStyle UK to Close Print Edition


Time Inc. has announced that InStyle magazine in the UK is to relaunch as a digital first brand early next year as part of an effort to address the changing needs of its audience. LONDON, United Kingdom — Time Inc. has announced that InStyle magazine in the UK is to […]

Is the New Working?

It’s been just over a month since the launch of Condé Nast’s new e-commerce venture. Is it working? BoF’s Vikram Alexei Kansara sits down with Franck Zayan, president of, to investigate. LONDON, United Kingdom — In 2015, Condé Nast revealed its plan to transform into a global e-commerce […]

Is customization the future of the beauty industry?


Startups and big brands are increasingly finding ways for customers to create their own ideal products, tailored just for them. To quote my fiancé: “You pressed a few buttons and suddenly you’re Estée Lauder?” I had been acting a bit cocky after having crafted a new, never-before-seen color via the […]

Junya Watanabe, One of Fashion’s Foremost Thinkers

The fashion designer Junya Watanabe uses the word monozukuri a lot when discussing his work. “I think it’s very specific to Japanese culture,” says Watanabe’s American-­born assistant and longtime interpreter, Ikuko Ichihashi. “You could translate it to craftsmanship, but it’s more than that. It has more depth. It’s more about […]

Still ticking: The improbable survival of the luxury watch business

On 17 March 2016, the watch manufacturer Breitling opened a lavish new stall at Baselworld, the world’s biggest watch fair, to show off its latest marvels. There was the Avenger Hurricane, a beefy black and yellow extravaganza in a special polymer case made specifically to survive all extremes of superhuman […]

How teen-focused retailers do Instagram


For teen-aimed retailers, Instagram is lit. A new report by L2 found that in the second half of 2015, brands began to post more on Instagram than they did on Facebook, year over year. One obvious reason was that changes in Facebook’s algorithm have made it less likely that their posts would be seen. But another […]

Noor Tagouri America’s First Hijabi News Anchor


Noor Tagour, 21 year old, Arab-American Muslim in her Ted Talk; talks about her path to become the first Hijabi News Anchor in America. The 21 year old, lets people in on her passion, dreams, and struggles to become America’s first hijabi news anchor. Her struggle started young, when growing […]